Since last year’s profitable turnover and growth, the company has restructured the company structure and is now seeking help from business developer and entrepreneur, Rasmus Thude. Rasmus will help ensure that the company’s own innovative products and services get renewed and dedicated product leadership. Starting from today, he will join as the new ‘Head of Brands’ at MeeW A/S. Rasmus Thude stands among others behind ‘Freemi’, an innovative digital marketplace for freecycling of second-hand goods, which managed to gain 250,000 users in two countries, within relatively few years as well as ‘Weddii’, a B2C platform for weddings, which was acquired by the media house Egmont last year.
Rasmus Thude will initially strengthen the foundation for MeeW BRANDS by growth-hacking, and focus on the development of a number of new products and services for the Danish market during 2023.
“The unique thing about MeeW BRANDS, and the three products we will initially focus on, is that they seek to create an important change on behalf of an entire generation. The CXO team has already put a lot of energy into working with both visions and conceptualization, and I look forward to helping realize the enormous potential of the products.” says Rasmus Thude, newly appointed Head of Brands at MeeW.
Rasmus Thude founded his first tech startup in 2016 and has since then been an advisor and mentor for several Nordic startups, including Denmark’s leading Staycation Platform ‘Owayy.com’, which emerged from the travel restrictions during Covid-19. You may also recognize Rasmus from his time on the Danish music scene, a creative background and origin he will benefit from as the Head of brands at MeeW.
“I hope that my experiences with creative innovation processes and the development of new digital experiences that gain traction, and for very few funds, can make a difference for my team and the partners we already have and will have next year. My ambitions for MeeW BRANDS are definitely international.” says Rasmus Thude, newly appointed Head of Brands at MeeW.
-The MeeW BRANDS mentioned in the article are CURVEX, Politikko and Phoneloan.